The Nike corporation has just launched their new campaign featuring football player Colin Kaepernick. Until this campaign appeared, Colin would have been lumped in with the likes of Monica Lewinsky in the history books i.e. mostly remembered for their work on their knees. Naturally, and somewhat understandably, there has been a substantial backlash to this ad campaign from conservatives and football fans alike, yet that is part of the genius of this advertisement. For whilst the argument gives Nike more attention, the left are being played for the suckers they are.
Colin Kaepernick is part of the 1%, the 1% the left claim to despise. He’s a millionaire who lives in a mansion, whose sole contribution to society was throwing a piece of inflatable pig skin around a patch of grass in a celebration of toxic masculinity. Yet, the left now idolize a male millionaire who has an easy life. Next, Nike is a corporation that has been branded as running illegal sweatshops. Thanks to this campaign, the left now support a multi-national company who engage in low wage labor (I won’t call it slavery for it isn’t) despite claiming to be steadfastly against this. Further, these socialists are now engaged in the capitalist economy by supporting Nike, purchasing products with their wages which goes against their so-called Marxist beliefs. Lastly, Nike has made their products the status symbol of the left without having to do much at all. They screen-printed Kaepernick’s face onto some kit and now the left will throw hundreds of thousands of dollars at them, thinking this makes them appear hip and with it, when all it really does is make a multi-billion dollar company even richer. This is the easiest money Nike will ever have to make by simply tapping into the left’s desire to appear Woke. The best part of this is at least the left will move away from the unwashed hippy stanky look, and might even get into some jogging.
Well played, Nike. Fool the left, you just did it.
Picture: the greatest public speaker ever (right) and a guy named Obama (left)
